Account Supervisor – Sports & Event Marketing (US Team Sports) Job at The Specialized Marketing Group
2022
Account Supervisor – Sports & Event Marketing (U.S. Team Sports)
TSMGI Ÿ 775 Waukegan Road Ÿ Suite 201 Ÿ Deerfield, IL 60015 ŸP: 847-267-9200 Ÿ www.tsmgi.com
FUNCTION:
Account Supervisor – Sports & Event Marketing (U.S. Team Sports)
REPORTS TO:
Account Director- Sports & Event Marketing (U.S. Team Sports)
ABOUT TSMGI
TSMGI (The Specialized Marketing Group, Inc.) is a global sports, event, and promotional marketing company,
specializing in innovative programs that move brands, grab attention and spark conversations. TSMGI combines the
personalized attention and passion of a small business with the big ideas and fully integrated capabilities of a larger
agency. Founded in 2000, TSMGI client list includes a variety of Fortune 500 companies, as well as individual leaders in
each of their markets. TSMGI has been recognized by Chief Marketer Magazine as a "Top 200” agency each year since
2008. Headquartered in the northern suburbs of Chicago, TSMGI also has offices and key personnel in Milwaukee,
Wisconsin; Lexington, Kentucky; Charlotte, North Carolina; Denver, Colorado; and Madrid, Spain. For additional
information on TSMGI, visit www.TSMGI.com or follow @TSMGI on Instagram, Twitter or LinkedIn.
JOB SUMMARY:
The Account Supervisor, Sports & Event Marketing for U.S. Team Sports is responsible for managing our client’s
extensive portfolio of US-based sports sponsorships, with future potential to manage their international portfolio. Client’s
sponsorship portfolio includes professional sport teams and entertainment venues across the NFL, NBA and MLB. This
position requires a highly polished and experienced professional who has demonstrated the ability to lead a high profile,
large-scale sponsorship program on behalf of an agency or company. Primary responsibilities include overall strategy
development, creative execution and activation idea generation, client services & support, and account team leadership.
This person is comfortable and confident with executive level communications; and has the ability to dive into the tactics
and execute at all levels within the client's organization and TSGMI's account team. Business-to-business marketing
experience is valued for this role.
Preferred office location is Milwaukee or Deerfield, IL (Chicago suburb); but we will consider remote locations as well.
KEY RESPONSIBILITIES:
- Performs the day-to-day activities for leading the TSMGI account team to ensure the client's sponsorship objectives are achieved
- Understands the client's business, and their sponsorship objectives, in order to develop strategies for the most effective utilization
- Engages with all levels of the client's organization to educate stakeholders on the rights and benefits of the sponsored properties
- Identifying, connecting and driving B2B opportunities through potential and sponsored properties
- Translates the client's vision into unique, creative program idea generation and activation tactics.
- Liaise, and build relationships, with the sponsored properties to ensure positive and proactive communication.
- Leads, coaches, educates, challenges and inspires the TSMGI account team deliver their best every day.
- Ensures the TSMGI account team is informed and well prepared for all meetings, programs and events.
- Creates a work environment that is positive, proactive, stimulating and satisfying for all stakeholders.
- Proactively anticipates potential program problems and recommends viable, innovative solutions.
- Ensures timely and comprehensive reports and communications to provide vital program feedback to client, on both a continual
basis as well as for year-end recap reports.
2022
Account Supervisor – Sports & Event Marketing (U.S. Team Sports)
TSMGI Ÿ 775 Waukegan Road Ÿ Suite 201 Ÿ Deerfield, IL 60015 ŸP: 847-267-9200 Ÿ www.tsmgi.com
- Actively manages both client's and TSMGI's budgets to ensure fiscal responsibility.
- Lead and support onsite activation which could require travel, event set up, and client hosting.
- Leads and / or participates in regular meetings with clients and with team members to determine long-term and short-term
- Identifies and promotes enhancements/improvements to existing programs and/or recommends new programs when appropriate.
- Establishes program tracking mechanisms to generate progress reports for review and analysis of effectiveness.
- Updates TSMGI leadership frequently regarding program status, as well as potential challenges and opportunities.
- Contributes to the overall growth and development of TSMGI.
SKILLS / QUALIFICATIONS: KEY DELIVERABLES
• 10+ years of relevant experience
- Has a mature "executive presence"
- Models the values to which TSMGI is committed
(honesty, integrity, friendly, engaging, service
oriented mindset, etc)
- Above average client service and relationship skills
- Advanced communication skills (oral & written)
- Detailed understanding of sports properties
- Experience leveraging sponsorship properties
o Ticket management & distribution
o VIP hospitality
o Branding / communications
o Media (print, broadcast, social, web, etc)
o Operations and logistics
- Property relationship management experience
- Able to teach and mentor others
- Attention to detail
- Strong organizational and multi-tasking skills
- Time management
- Able to work both in a team environment and
- Resourceful, proactive problem solver
- Strong computer software skills (Mac OS &
Microsoft Office suite, etc.), and hardware
familiarity (Mac, PC, tablet, mobile devices, etc.)
- Client's programs achieve established goals
- Client feedback indicating high levels of satisfaction
- Clear, articulate and effective communications
- Budget and fiscal responsibility
- Proactive, strategic contributions to client &TSMGI
- Well thought-out and articulated work-flow planning
- Work team is productive, proactive and inspired
- Personal and professional growth for work team
- Expectations, tasks, responsibilities clearly
- Problems or conflict are managed proactively, fairly
- Deadlines achieved
- Maintains a positive outlook, with a can-do / will-do
attitude, while reinforcing the family-friendly culture
established within TSMGI.
KEY CONTACTS:
4 External
Clients – marketing, sales, communications, employee relations, purchasing, accounting
Vendors – sales, production, accounting
Sports Property – client services, ticket offices, operations, hospitality, marketing, communications, etc.
4 Internal team members
Sports & Event marketing department, Promotions department, creative services, general management, accounting /
finance, purchasing, warehouse / operations
2022
Account Supervisor – Sports & Event Marketing (U.S. Team Sports)
TSMGI Ÿ 775 Waukegan Road Ÿ Suite 201 Ÿ Deerfield, IL 60015 ŸP: 847-267-9200 Ÿ www.tsmgi.com
Application Instructions
4 Submit resume, cover letter and references to jobs@tsmgi.com
2022
Account Supervisor – Sports & Event Marketing (U.S. Team Sports)
TSMGI Ÿ 775 Waukegan Road Ÿ Suite 201 Ÿ Deerfield, IL 60015 ŸP: 847-267-9200 Ÿ www.tsmgi.com
Physical Requirements
NP Not Present
O Occasional (up to 25% of time)
F Frequent (26%-74% of time)
C Constant (75% or more of time)
Check All That Apply References
Requirement NP O F C
- Standing/Walking: Remaining on one's feet in an upright position
X
- Sitting: Remaining in the normal seated position. X
- Carrying: Moving an object, usually by holding it in hands or
X
- Lifting: Raising or lowering an object from one level to another
X
- Pushing/Pulling: Exerting force upon an object so that the object
X
- Climbing: Ascending or descending ladders and stairs using feet
X
- Traveling: Requires travel outside geographic region. X
- Stooping: Bending body downward and forward by bending spine
X
- Kneeling: Bending legs at knees to come to rest on knee or
X
- Reaching: Extending hand(s) and arm(s) in any direction. X
- Handling: Seizing, holding, grasping, turning, or otherwise
X
- Bending/Twisting: Continual, intermittent rotation of the spine. X
- Talking: Expressing or exchanging ideas by means of the spoken
X
- Hearing: Receiving detailed information through oral
X
- Vision: Clarity of vision at near and/or far distances. X
- Computer Usage or other special equipment operated. X
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