Trusted for 85 years, Foundation Wellness, a manufacturer of branded and custom-engineered health and wellness products is seeking an E-Commerce Specialist to join its digital team, focused on the CURREX brand. The ideal candidate will have experience with branded websites as well as larger retailer website experience like Amazon.com, Walmart.com, or Target.com. The E-Commerce Specialist plays an essential role in executing a digital strategy geared toward achieving revenue goals across our five separate brands.

What we offer:

• Great Workplace Culture: Recipient of the Top Workplace award 8 years in a row
• Excellent benefits package which includes medical, dental, vision coverage available on day one; 401K match, company-paid life insurance, etc
• Generous paid time off including 9 paid holidays
• Tuition reimbursement

What you do:

• Execute campaigns that utilize SEO, Affiliates, and other tactics to bring new users to CURREX.com, CURREX.EU and CURREX.US
• Work closely with the international team plus the creative, content, and social media departments to develop a full funnel approach to new customer acquisition
• Monitor and adapt the branded websites’ landing pages to maximize conversion
• Analyze campaigns and make regular proactive changes to improve visibility and performance
• Promote the brands on mass market retailer websites while maintaining brand image and continuity
• Identify and present new opportunities and areas of growth that will improve ability to achieve desired outcomes
• Load, manage, and optimize content on Amazon to include title, description, bullets, images, A+ content, AMZ Posts, and company store
• Manage FBA inventory, direct fulfillment, and overall inventory at Amazon and our 3PL warehouse
• Assist the international team in Germany with D2C websites, Amazon, and other digital needs.
• Conduct audits of AMS, DSP, and other paid search spend to ensure ROAS / ACoS targets are met
• Gather, analyze, and organize complex information, conduct comparative analyses, make recommendations supported by clear data, and present actionable recommendations to management
• Understand multiple customer segments and target campaigns effectively to each group
• Other duties as assigned

What you know:

• Sense of ownership and passion for all areas related to E-Commerce
• Strong analytical skills and data-driven thinking
• Up to date with the latest trends and best practices in SEO and UX
• Ability to multitask as a member of a fast-paced, data-driven team
• Strong communication, problem solving, and critical thinking skills

What we require:

• Two years of experience in direct-to-consumer E-Commerce, Amazon FBA, digital marketing, SEO, content marketing, user experience, or related fields.
• Familiarity with all major search engines and Shopify ecommerce platforms
• Experience with mass market retailers like Amazon Seller Central / FBA, Walmart, or Target
• Bachelor’s degree in Marketing, Information Systems, or relevant field, strongly preferred
• Search engine and E-Commerce platform certifications a plus