Senior Marketing Communications Specialist Job at Impact Solutions
Fantastic opportunity for a
Senior
Marketing Communications
Specialist for our large global client serving an international clientele consisting of some of the largest brands in the world. This role offers a competitive salary, excellent benefits and tremendous growth opportunities.
Location: Secaucus, NJ (hybrid schedule)
The ideal candidate will be responsible for supporting the marketing and communication efforts for the firm's brand identification and RFID labels business to support our growth . The role involves a range of responsibilities including creating marketing content , coordinating events, managing social media platforms, developing marketing campaigns, and working with internal teams and external partners to execute marketing communication activities . Critical to the success of this role is the ability to fully understand marketing operations and the process of content creation for external publications i n terms of structure and strategy behind each piece .
What You'll Do:
• Develop and implement marketing communication plans to support the company's goals and objectives.
• Copy writing of products, services, and company offered solutions.
• Create and manage content for various channels including social media, email marketing, blog posts, and website copy.
• Work closely with internal teams to develop marketing materials such as brochures, flyers, and presentations.
• Manage relationships with external partners such as agencies, vendors, and contractors.
• Assist in market research to identify industry trends, customer needs, and opportunities for growth.
• Monitor and analyze marketing metrics to measure the success of campaigns and make data-driven decisions.
• Stay up to date on industry best practices and make recommendations for improvement.
• Collaborate on marketing campaigns through the creation of (writing, design, layout) marketing content .
• Coordinate events and trade shows, including logistics, vendor management, and onsite support.
• Support creative media development such as image sourcing, videos, etc.
What You'll Bring:
• Bachelor's degree in marketing, communications, or a related field.
• 5+ years of experience in marketing or communications, preferably in a B2B in-house environment.
• Passionate about writing with s trong written and verbal communication skills ; experience in content creation from ideation to output is a plus.
• Proficiency in Microsoft Office and Adobe Creative Suite.
• Experience with social media management and email marketing platforms.
• Ability to manage multiple projects simultaneously and meet tight deadlines.
• Strong organizational skills and attention to detail.
• Ability to work independently as well as in a team environment.
• Knowledge of SEO, Google Analytics, and other digital marketing tools is a plus.
• Strong financial and business acumen to effectively identify and present a business cas e to new markets.
• Ability to travel domestic and internationally.
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