Marketing Coordinator Job at Physical Therapy of Melissa

Physical Therapy of Melissa Melissa, TX 75454

$41,600 a year

We’re hiring a Full-time Marketing Coordinator. But not just anyone! We’re looking for: someone with a "start-up" mentality who approaches every task with passion, grit and a "never-give-up" attitude.


Keep reading if you’re looking for a new challenge every day, an opportunity to change the healthcare industry, a chance to make a dent in the world, and a great team to work with.


If the above sounds like a match, we want to hear from you!


About Us


Physical Therapy of Melissa is a leading physical therapy clinic located in the growing north DFW area . We have been helping the people of North Texas stay healthy for over 10 years.


www.ptofmelissa.com


Our Team & Culture


The best part of this job is you will have the opportunity to work remotely and on-site. By working on-site, you will never feel disconnected from our team.


In This Role, You Will:


Digital Marketing

  • Manage digital marketing budget
  • Primary point of contact for Digital Marketing partner and initiatives
  • Enter digital marketing metrics in the Scoreboards
  • Manage Google Business Listing – photos, reply to reviews, metrics
  • Manage social media accounts – content, events, comments, metrics
  • Assist in the setup and (online) promotion of community outreach initiatives
  • Drive content creation process e.g. Celebrity ‘Blogger’
  • You will benefit from online learning in all areas of marketing through the Clinic Accelerator Program.
  • You will be part of the leadership team and report directly to owner.
  • We will invest in your training ... If you love learning, You'll love it here...
  • Your top priority is to be acquiring new patient leads by increasing brand awareness with content marketing and social media
  • You will be responsible for creating (and optimizing) marketing collateral including landing pages, emails, blogs, webinars, YouTube, Instagram, Facebook, and LinkedIn
  • We have photos and video content to help you create sharable content on social media
  • Collaborate with all our team therapists to create engaging content, webinars, blogs, and newsletters.
  • Execute on SEO strategy to drive more organic traffic
  • Work onsite as a Patient Experience Coordinator to help with content creation
  • Serve as a brand enthusiast for Physical Therapy of Melissa

Community Outreach

  • Manage community outreach budget
  • Build and manage the contact list of community groups
  • Serve as primary point of contact for community groups and manage relationships
  • Set and manage annual schedule of community events – internal and external
  • Plan community outreach events (e.g. Workshops) – internal and external
  • Promote events to staff and encourage participation
  • Enter community outreach metrics in the Scoreboards
  • Learn and trial new revenue generating tactics
  • Support initiatives related to referral pipelines (Doc Referrals, Employers)


About You:

  • Entry level in social media marketing
  • Able to work well under pressure with minimal supervision, and in collaboration with team members
  • You have a strong track record of hitting lead generation targets and working with sales to hit and beat company goals
  • You are a strategic, analytical and well rounded marketer who thrives in getting things done
  • You have previous video editing experience
  • You have experience with Instagram, Facebook, LinkedIn and Google My Business
  • Experience in inbound and content marketing
  • Excellent in telling stories and copywriting
  • You have a passion for growth "hacking" marketing
  • You must be high energy, coachable, adaptable, and collaborative.
  • Street smarts required

Platform Experience:

  • Mail Chimp
  • WordPress
  • Active Campaigns
  • Facebook Ads
  • Google Analytics
  • Canva Graphics Design
  • Google Meet Webinars
  • Google Workspace (Drive, Docs, Sheets, Slides)

The Perks

  • Work out of home/on-site and meet with owner weekly in person and/or via video conferencing
  • Competitive pay with growth opportunities
  • You will learn more in your first 3 months than you probably ever have before
  • Opportunity to be a part of a Multidisciplinary Healthcare company


If you like the sound of being our next Marketing Coordinator, please apply here so we can learn more about you : )




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