VP, Franchise Development Job at Edible Arrangements, LLC
Vice President of Franchise Development
Who are we and what do we do?
Edible Arrangements® is a leader in the gifting category with delicious, hand-crafted offerings which we’ve expanded to a range of gifts and treats for every moment. From our signature Edible Arrangements® Fruit Bouquets, Dipped Fruit® boxes, fresh fruit smoothies and more, Edible’s exceptionally crafted gifts and treats continue to fill the world with goodness. Through Edible’s 1,000 independently owned franchise locations, the mission of the brand - no matter how big it gets - is to WOW you with every piece of fruit that’s dipped, box that’s filled or arrangement that’s hand-delivered.
Through all of our incredible years, we’ve remained committed to our 5Ps: Our promise–To WOW each and every customer. Our products–Natural, novel and delicious. Our places–Stores, vans and edible.com. Our People–Both our corporate and in-store employees. Our purpose–To celebrate what’s good in life.
Who we’re looking for:
As we develop Edible 2.0, we are looking for a leader to help us find incredible entrepreneurs that want to be part of the freshest idea in franchising. The Vice President of Franchise Development will be responsible for all franchise sales activity related to the development of new and resale Edible Arrangements stores in the United States and Canada. You will serve as a key contributor and driver of global strategic growth initiatives by identifying international opportunities. This role has a critical impact on overall company revenue and profitability as well as being a key driver in our brand’s continued development.
How you’ll make an impact:
- Oversee, drive, and achieve Franchise Sales Goals while managing the process from initial contact to the signing of new investors/franchisees.
- Oversee all phases of growth and development which includes, but not limited to crafting Go-To- Market Strategy for new and existing geographies, real estate oversite, Area Development, Master Franchise, franchise renewals, transfers, etc.
- Develop and nurture relationships with investors from the financial community.
- Drive pipeline of qualified franchisee candidates for Single, Multi-Unit Sales and Area/Territory Development.
- Ensure team structure and capability match the evolving needs of the business to meet growth goals.
- Craft and adjust Real Estate Strategy to ensure the company meets/exceeds all revenue and profitability goals.
- Create and manage all franchise relationships in and out of the organization. This will include attending relevant conventions, expos, etc. to remain current.
- Continuously evaluate business processes and procedures to maximize the growth potential of the organization.
What we think you’re like:
- Bachelor’s degree or higher in Business or related field, with 8 to 10 years of progressive experience.
- Ability to analyze complex situations and develop effective solutions.
- Objective-oriented self-starter with the independence, initiative, and drive to succeed with a flexible, can-do approach to strategic planning and problem solving.
- Excellent negotiation skills: familiar with all aspects of franchise sales and development processes, multi-unit acquisitions and divestitures with ability to work across functions.
- Restaurant, quick service, or hospitality franchise sales experience/ background A proven track record of demonstrated sales success in the franchise sales industry
- Proven ability to represent EAI brand with the utmost level of professionalism and integrity.
- Prior experience understanding and relating to numerous Franchise Partners
- A passion for EAI’s purpose, products, people, and promise to WOW!
- Experience in all aspects of the franchise sales industry including marketing and lead generation activities
- Excellent communication (written and oral), organization and problem-solving skills.
- Proficiency in Microsoft Office Suite. Solid computer software skills in Microsoft Office: Excel, Word and PowerPoint.
What We Offer:
- Competitive Salary and Benefit plans
- Healthcare Plan including health/dental/vision insurance
- 401K Plan
- Section 125 Flexible Spending Account
- Life Insurance
- Short- and Long-Term Disability
- Paid time off
- Paid holidays
We are proud to be an EEO/AA employer. Applicants for employment are considered without regard to race, creed, color, religion, sex, sexual orientation, marital status, national origin, age, and disability, status as a veteran, Vietnam Era Veteran, or being a member of the Reserves or National Guard.
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