About The Role:

Arbor Homes, the largest homebuilder in Indiana and a Berkshire Hathaway company is currently looking for a Marketing Manager - Indianapolis. The Marketing Manager - Indianapolis will be responsible for supporting the Indianapolis Sales Team and the umbrella of brands and products. As the liaison to the Corporate Marketing Team, this role is responsible for assisting in increasing the customer experience, helping drive traffic and sales goals as well as ensuring marketing campaigns and deliverables are in place and accurate to achieve Arbor Homes divisional goals and objectives.

Why Arbor?

Are you looking for a dynamic career in a lively workplace committed to customer service? Arbor is one of the fastest growing new home builders in Indianapolis. We look for team members with enthusiasm and skill to help provide even better experiences and higher-quality homes for our buyers. When it comes to what sets Arbor apart among new home builders in Indianapolis, the first answer is our culture. Rather than chasing profits and cutting corners, our team puts quality and customers first. If you are creative and committed to helping people, you will love working with us!

What’s In It For You?

• Base salary + bonus opportunities
• Advancement opportunities
• Exposure to executive leadership
• Opportunity to work with the largest new home builders in Indianapolis
• Team outings and company-sponsored volunteer events
• 4 weeks of Paid Time Off!
• Access to health and life insurance, 401(k), paid parental leave, company discounts, etc.

What Will You Be Doing?

• Execute brand standards for community marketing plans, budgets, deliverables/tactics, and vendor relations by:
  • Enforcing strict adherence to brand standards and guidelines across all internal and external partners;
  • Ensuring pricing and community information on website and print collateral for Indianapolis market and divisions are up to date and accurate;
  • Updating, maintaining and creating website presences on a division, community and home-specific level.
• Create and collaborate on marketing and branding activities including collateral and materials, print, advertising, signage, web/video/photo content, digital, electronic and social media, direct mail, and more by:
  • Sourcing, engaging, and managing strategic partners, vendors and the Corporate Marketing Team for items including but not limited to photography/videography, weekend directional, sales office materials and renderings including contract negotiation and budget management;
  • Assisting in developing content for the website including social media, blog and other print publications; and
  • Managing and owning collateral requests from Sales Managers the Indianapolis Sales Team.
• Coordinate and attend special events, community activities, and on-site events to assist in managing vendors and traffic flow.
• Take a leadership role in the opening of new communities, models, products and plans.
  • Work with Sales and Marketing teams to ensure that all sales tools needed are in place prior to opening and that community appearance meets our standards.
  • Oversee Model Home and Sales Center installation and maintenance.
  • Consistent communication of new community, new section timelines with Corporate Marketing Team.
• Work closely with Sales and Marketing teams to measure sales and traffic; evaluate sources/drivers of same; and adjust campaigns accordingly to maximize visitors to community sales centers.
  • Track and report on weekly traffic, sales and conversion activity.
• Evaluate new technologies and opportunities to improve the homebuying process from the customer's perspective.
• Manage, coach, and develop division sales professionals to support the local team marketing model.

What Will You Bring?

• Analytical skills: collect, gather, visualize, and interpret information
• Problem Solving: apply creative problem-solving to address business needs and issues; manage change and pivot as business needs demand
• Collaboration: work with and across multiple departments to achieve results
• Communication: organizes ideas clearly and articulates ideas concisely
• Business Acumen: understands practices, procedures and systems
• Direct experience developing and managing strategic plans, budgets, and external resources
• Experience with homebuilder and master-planned community marketing a plus
• Passionate, result oriented, and highly motivated person experienced with residential marketing
• Authentic, integrity-driven team player, results driven and detail oriented
• Proven ability to develop collaborative relationships with and support corporate, regional, and global marketing teams

This is subject to change based on needs or if special circumstances should arrive.

Arbor Homes is an equal opportunity employer that is committed to inclusion and diversity. We take affirmative action to ensure equal opportunity for all applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, Veteran status, or other legally protected characteristics.

Arbor Homes participates in E-Verify

401k, Dental Insurance, Life Insurance, Medical Insurance, Vision